Since launching the Google Advertising platform, the questions surrounding the platform have grown into straight up myths. Digital Savvy will knock out a few of the most common Myths about Google Ads.
When starting out as a business, I thought I knew exactly who my target audience was. Women small business owners between 21-35 who listened to good music, were down to earth, and wanted to grow their business online. Welp – as it works out.. I was totally wrong. Not something I usually like to admit,Continue reading “Developing the Perfect Target Audience ~ Magic or Mania?”
Times are changing rapidly, and more people are having to buy online to keep safe and healthy during this challenging time. Businesses are struggling to stay afloat and we need more resources available to help.
You have finally launched your brand-new website.. congratulations!! Now what??? Whether you are just getting started launching your brand, or if you have been around for years using traditional media.. I am talking to YOU! I may be biased, but I am loving all the targeted capabilities we now have in 2020. Want to reachContinue reading “Why Targeted Display Advertising is essential to your business in 2020”
This should be an easy YES or NO answer.. but it can be so much more complicated than that! The main way to make actual money on your website is to process online orders – or sell from your ecommerce platform. Another way to make $$$ from your website, is to have a functional, andContinue reading “Does your website make you money?”
Today, we are living in a world where we spend up to 4 hours a day (maybe even more!) scrolling through social media. We are constantly surfing through photo content on Instagram, catching up with friends on Facebook, scrolling through inspo pics on Pinterest or laughing at memes on Twitter. Especially since we are inContinue reading “5 Tips for Social Media Success”
Have you ever visited a website to look at a pair of shoes? Say you put the shoes in your online cart, and decide not to buy at that exact moment for whatever reason. Then, moments later you are being followed by an online ad for that pair of shoes. Coincidence? Stalking? Nope.. Just remarketing!Continue reading “Remarketing: Creepy or Effective?”