Search Engine Marketing (SEM), Pay-Per-Click (PPC), Ad Words, Google Ads… I know this seems confusing, but these are all the same thing! Google ads are the best possible way to get in front of your potential customers when they are searching for your services.
So what are Google Ads?
These text ads appear on the top of Google listings to those who are searching for your business, your products, or the services YOU provide.
You and your competition bid on certain keywords that allow you to show the results users expect. If they click on the ad, you pay for the hot lead and gain a potential new customer. If they do not click on the ad, you do not pay and the user still gets to see your offer/information to make their decision!
Want to show up organically? Click here for SEO info!
46% of all searches on Google are people looking for local information, while 97% searched online to find a local business, and 86% of people used search engines to look for the location of the establishments. ~Google 2020
Managing your ad words, along with your website and other business aspects can be a challenge. Contact Savannah today to learn more about Google Ads and receive a free quote!!